Get more online reviews for your business
Consistently getting a steady stream of positive reviews is critical for the success of your business. Find out how we can help you get online reviews for your business today!
how important are online reviews for a local business?
The importance of online reviews cannot be overstated. According to Moz, review signals (review quantity, velocity and diversity) make up over 15% of a Google’ overall Local Pack ranking factors for a Local business. In fact, on average, businesses that rank in the top 3 of Googles Local Pack (maps) have an average of 47 reviews each.
Aside from helping your business rank higher, consumers trust online reviews. Here are a few statistics from an annual survey conducted by Bright Local
- 86% of consumers read reviews for local businesses
- consumers read an average of 10 reviews before feeling able to trust a local business
- 40% of consumers only take into account reviews written in the past 2 weeks.
- 91% of 18-34 year old consumers trust online reviews as much as personal recommendations
Start Increasing Reviews Today!
Three Ways Reviews Can Help Your Business
#1 Reviews increase trust.
Reviews give immediate social proof about what kind of business you are. Even when you receive a negative review, the way you respond gives you the opportunity to show future customers that you care and are willing to work with them when things don’t go as smoothly as planned.
#2 Reviews increase search engine rankings.
Google likes to see online reviews. Not only on Google, but on other platforms like Facebook and Yelp. Responding to both positive and negative reviews shows Google a social engagement that helps validate your business. This is a significant ranking factor for Google.
#3 Reviews Help improve Customer Service.
By monitoring all reviews, and taking negative reviews to heart, you can find weaknesses in your customer service and improve them.