Google Maps is the most popular map system in the world, and it’s free. It has over 1 billion active users that use it to find their way around places they’ve never been before. Now Google Maps ads are available for businesses to take advantage of all those people with a simple click-through on their […]
Did you know that Google has over 200 SEO ranking factors which it uses in its algorithm to optimize the search result of a user? This means that your website needs to be fulfilling all those requirements in order for it to have a chance to rank on top! But how can we know what […]
An e-commerce website is a great opportunity for businesses to showcase their work and offer products or services to consumers. However, in today’s age of information overload, it can be difficult for companies to stand out from the crowd and attract customers. One way that they can do this is by understanding which key ranking […]
The ratio of the number of clicks on a given link or call to action (also known as CTA, such as the ‘Learn More’ text at the bottom of an email marketing campaign) to the number of times individuals were exposed to the link is known as the click-through rate (CTR) (aka the number of […]
Website ranking is an indispensable part of businesses to grow in the 21st century. With the entire globe going digital, organizations of all kinds must have a robust online presence. A host of factors determine whether or not a website will attain a solid ranking over the internet. But, the catch is that local website […]
You may have noticed whenever you search on Google, each place has a shortlist of three business listings related to your search. With their algorithm, Google displays the best three matches that it finds for your search criteria. You don’t need to perform any other action to show a local map along with the search […]
